Midway Broadcasting Corporation
From Chicago to the Nation: Amplifying Voices that matter
About Our Company
Midway Broadcasting Corporation (MBC) is a solutions-oriented media boutique with a portfolio of broadcast and digital assets. We have created a communications pipeline using audio, digital and digital streaming, social media and event marketing to produce content and experiences for African-American and Latino audiences. We are a trusted voice and our audiences rely on us to assist in making decisions that impact their lives. We have built a loyal consumer base comprised of business owners, professionals, educators, community stakeholders and influencers who have a reputation of supporting organizations and our corporate and retail partners who support our brands.
Midway Broadcasting is a Black and female-owned enterprise. We pride ourselves on public service and community impact. Our history has proven who we are, our loyal audiences are proof of who we are and our team members are a reflection of who we are. It is our privilege to serve you.
Midway Broadcasting uses an Omni-Channel marketing technique to serve as an outreach aggregate for our corporate clients and partnering organizations. By providing a 360-degree approach to outreach, MBC uses its audio, digital, Social Media & Event Marketing strategies to enhance the visibility of our valued partners.
About Our Brands
WVON 1690, The Talk of Chicago is Chicago's Urban Legacy station. For more than 60 years WVON's massive influence has continuously positioned this media powerhouse as a leading institution for information and community empowerment. The station with its unique Black-Talk/News format is considered an essential storyteller chronicling the
WVON 1690, The Talk of Chicago is Chicago's Urban Legacy station. For more than 60 years WVON's massive influence has continuously positioned this media powerhouse as a leading institution for information and community empowerment. The station with its unique Black-Talk/News format is considered an essential storyteller chronicling the rich history of Black Chicago and America. WVON reaches more than 180,000+ weekly listeners via radio & audio streaming.
WRLL 1450, La Voz De La
Comunidad Latina en Chicago, is committed to preserving the authentic voice and culture of Chicago's Latino population. WRLL has a roster of talented, well-established and credible Latino broadcasters who wield massive influence and are quickly establishing the station as a leading institution for entertainment, i
WRLL 1450, La Voz De La
Comunidad Latina en Chicago, is committed to preserving the authentic voice and culture of Chicago's Latino population. WRLL has a roster of talented, well-established and credible Latino broadcasters who wield massive influence and are quickly establishing the station as a leading institution for entertainment, information and community empowerment. WRLL reaches 150,000+ listeners weekly via radio & audio streaming.
VONtv, is WVON's Digital Streaming Network. Through our OTT Digital Streaming platform, VONtv delivers short and long-form video content, independent films, culturally relevant documentaries and original programming. The network is available in more than 117MM+ households through our streaming partners ROKU, Amazon Fire, Apple tv, WVON's app and at von.tv
Community Engagement
MBC's event marketing department delivers top-notch, turnkey experiential campaigns that directly link client-to-consumer. We have mastered producing innovative concepts that deliver both intimate and scaled events from 100 to 10,000+ that are tailored to fit our client's needs. Our customized experiences are unparalleled in today's broadcasting landscape.
Our Proven Success Stories!
Description: Live Webinar & On Demand video on A.I. and its impact on Black America.
400+ live view registrants (ages 28-64)
VONtv On Demand views: 6,200/30 days
Audio, Social & Digital Impressions: 280K
Description: Video Profiles of a collective of WVON 40 Game Changers 40 & Under
Original Flight Date: June 2024
VONtv On Demand views: 38K TD
Audio, Social & Digital Impressions: 1.2mm
Description: Video content on WVON's Entrepreneurial Contest Finale
Original Flight Date: June 2024
VONtv On Demand views: 22K TD
Audio, Social & Digital Impressions: 344K
Community Engagement
Description: Video Content feature
on female empowerment
Original Flight Date: December 2023
VONtv On Demand views: 44K TD
Audio, Social & Digital Impressions: 740K